Advertise With AcademicKeys.com

Overview

Businesses, organizations, and universities may purchase advertising displays on Academic Keys. Our advertisements reach the decision makers in higher education and can be used to promote a variety of products and services, such as books, technology, conferences, and academic programs. Academic Keys is a leading online recruitment resource for higher education, with over 1,200,000 page views per month from 125,000 unique users that rely on Academic Keys.

• Demographics and Website Traffic
• Placement, Rates and Tracking
• Ad Specifications
• Contact Us
• FAQ

Demographics

Our audience is comprised of a large percentage of the higher education market, making AcademicKeys.com a great place to advertise.

Top administrators and faculty, people who regularly make purchase decisions, account for 99% of our total audience.

• ~16,400 of our users are executive administrators
• ~150,000 are top administrators
• ~1,460,000 are faculty

Website Traffic

Over 1,640,000 faculty members and senior administrators use AcademicKeys.com. The average monthly traffic on AcademicKeys.com is a great indicator of our reach and influence.

Each month there are...

• Over 1,200,000 page views
• Over 125,000 unique visitors
• Over 1,640,000 registered subscribers to our e-fliers, our weekly, biweekly, and monthly job update
• Each subscriber receives at least one of our 19 discipline specific e-fliers

Placement

Ads on AcademicKeys.com are placed in specific disciplines and are targeted to specific types of users. Advertisers select the discipline and users to create a focused and effective marketing campaign.

Advertisers choose a discipline from:

Advertisers choose target users from:

• Employers
• Job Seekers
• General Users

Rates

Ads are available on a monthly, quarterly, annual, or per impresssions basis. Rates are based on the discipline and users targeted.

Rates: $15 - $35 CPM (cost per one-thousand impressions)

Rates vary depending on your targeted audience and the number of desired impressions. Please contact us for a formal quote; we're very flexible and are sure we can find an advertising rate that works for your company.

Tracking

We accept third-party tracking tags from ad servers. We also internally track all impressions and click through rates. Reports from our internal tracking system are available to our advertisers at any time.

Ad Specifications

• Recommended file sizes: between 1 kilobyte and 100 kilobytes, negotiable.
• File formats: PNG, JPEG, GIF, or Flash file formats. Static or rich media, iframes, and layers.
  (All advertisements are subject to review before being posted.)

Micro Banner Size: 160x40 pixels Small Banner Size: 160x80 pixels Large Banner Size: 160x160 pixels

Double Banner Size: 160x320 pixels

Contact Us

For more information about advertising on AcademicKeys.com please contact:

Online Advertising:

Recruitment Advertising:

Frequently Asked Questions

1. What is an impression?
   An impression is counted every time an advertisement is displayed on our Website. Only one impression is counted each time, even if the ad has moving images.
2. How is the CPM approximated?
   CPM is the cost for a thousand impressions (one-thousand views of your banner advertisement).
3. What is a page view?
   Page views are used to measure website traffic. One page view is counted every time a page is read. The number of impressions differs from the number of page views because there can be multiple ads on a single page.
4. How can I monitor my ad?
   Academic Keys monitors impressions and click through rates. Advertisers may have access to information about their ad by contacting us at any time. Advertisers are welcome to use third party tracking tags to monitor hits and click through rates.
5. What pages are associated with Employers, Job seekers and General Users?
   An ad is placed on pages that correspond with the target user and discipline selected.
   
   Employer pages include all pages associated with posting a job. (Pages titled: My Account, Why AcademicKeys.com, Pricing, Edit my Jobs, Search Applicants, and Promotions)
   
   Job Seeker pages include pages associated with finding a Job. (Pages titled: Search for Jobs, Browse all Jobs, Post Resume, Subscribe, Useful Links, and every Detailed Job Description)
   
   General User pages include pages associated with our "About Us" information, our "Who's Who", and our "Academic Resources". (Pages titled: About Us, Contact Us, What's New, FAQ, Testimonials, User Tools, Search/Browse Who's Who, Add Me, Conferences, Journals, Grants and Shared Resources)